Who Are We?

Uviña ("you-vee-nuh") Skin is a Latina, mother, & nurse-founded wellness brand inspired by culture, confidence, and self-love. 

Made for the busy person who wants maximum results in minimal steps, all products are made with clean, vegan, and cruelty-free ingredients designed to cleanse, soothe, refine, brighten, and hydrate...all in 3 simple steps!

The inspiration for Uviña Skin is truly multi-generational. Originally inspired by Jelitsa's daughter Scarlett, the brand is built from the stories and personalities of Jelitsa's mother, grandmother, and great-aunts.

Uviña was her mother’s name and each product is named after other women in her family (meet them here). These were Puerto Rican women who were fiercely independent, loved immensely, and believed beauty should be simple, clean, and effortless. We honor them and all people like them. Those who wear confidence as their favorite accessory and always seem to own the room. 


A Letter from our Founder


I’m Jelitsa, the owner and founder of Uviña Skin. I can’t believe that I get to share this amazing skin care line with you! I have poured every bit of myself into developing Uviña Skin into a brand that we can all believe in. A skin care brand that not only delivers incredible benefits, but one that also reflects my love and admiration for the women who came before me and the women who will be here after.

Uviña Skin came to life when I became a new mom to my daughter Scarlett. I quickly realized that trying to balance it all was nearly impossible and my elaborate and 40+ minute skin care routine was never going to happen consistently.

I began to study ingredients and formulas and found that I wasn't getting the most bang for my buck. Why couldn't my products be non-toxic, effective, and streamlined? 

When I couldn't find what I was looking for, I decided to build it.   

Emphasized by my background in healthcare, I was determined to create products that would enhance natural beauty without sacrificing well-being. Products that were rich in plant & fruit-based ingredients that would help nourish and love your skin. Ingredients the island-loving women in my life would approve of. Ingredients that I know deliver results, yet are safe enough for my sweet Scarlett. And for you. 

xoxo, Jelitsa